DirecTV Versus NHL
An Open Letter to the National Hockey League
Dear Sir or Madam,
With regard to this article:
http://www.nhl.com/ice/news.htm?id=503276#&navid=nhl-search
As a DirectTV customer, AND a fan of the NHL, AND a fan of the Versus station itself, I want to say to you that I hold the NHL responsible for this problem.
Let me make it clear that I've read everyone's statements on this topic - Versus / Comcast's, DirecTV's, and the NHL's. I believe I understand everyone's side of this. Now let me help you understand MY side.
The NHL is the organization that is responsible because it's marketing and legal departments are the ones that negotiated exclusive broadcast rights for the games that Versus is withholding from the viewing public.
If the NHL hadn't made exclusive agreements, it would not have handed all of the rights to the broadcasts over to a single party, and they'd be free to negotiate an appropriate rate for DirecTV.
That single party now has a stranglehold over YOUR content - And is depriving YOUR ORGANIZATION of additional revenue. That revenue is something that I as a Directv customer am totally willing to pay. Except I can't because DirecTV is trying to make a point -- that they won't be held hostage by a competing company. (A point that I happen to agree with, by the way).
Your passionate statements on your website recommending that DirecTV customers approach DirecTV is disingenuous. Consumers of ANY broadcast service are virtually powerless to influence them one way or the other. Our only real power is to end those services, which is not a reasonable course of action.
Even if I could influence them, it makes no sense for me to urge them to cave on Comcast's demands. DirecTV seems to be looking out for my interests as a consumer.
NO, ultimately, this is an NHL manufactured problem, and I'm holding the NHL responsible for it. The NHL controls the rights to it's content - and the NHL needs to do a better job distributing that content to ALL fans, regardless of their choice of programming distribution technology or service.
Eric Steadle
Disgruntled NHL FAN
Dear Sir or Madam,
With regard to this article:
http://www.nhl.com/ice/news.htm?id=503276#&navid=nhl-search
As a DirectTV customer, AND a fan of the NHL, AND a fan of the Versus station itself, I want to say to you that I hold the NHL responsible for this problem.
Let me make it clear that I've read everyone's statements on this topic - Versus / Comcast's, DirecTV's, and the NHL's. I believe I understand everyone's side of this. Now let me help you understand MY side.
The NHL is the organization that is responsible because it's marketing and legal departments are the ones that negotiated exclusive broadcast rights for the games that Versus is withholding from the viewing public.
If the NHL hadn't made exclusive agreements, it would not have handed all of the rights to the broadcasts over to a single party, and they'd be free to negotiate an appropriate rate for DirecTV.
That single party now has a stranglehold over YOUR content - And is depriving YOUR ORGANIZATION of additional revenue. That revenue is something that I as a Directv customer am totally willing to pay. Except I can't because DirecTV is trying to make a point -- that they won't be held hostage by a competing company. (A point that I happen to agree with, by the way).
Your passionate statements on your website recommending that DirecTV customers approach DirecTV is disingenuous. Consumers of ANY broadcast service are virtually powerless to influence them one way or the other. Our only real power is to end those services, which is not a reasonable course of action.
Even if I could influence them, it makes no sense for me to urge them to cave on Comcast's demands. DirecTV seems to be looking out for my interests as a consumer.
NO, ultimately, this is an NHL manufactured problem, and I'm holding the NHL responsible for it. The NHL controls the rights to it's content - and the NHL needs to do a better job distributing that content to ALL fans, regardless of their choice of programming distribution technology or service.
Eric Steadle
Disgruntled NHL FAN
